As the digital marketing industry continues to evolve, it’s essential to stay ahead of the curve with the latest advancements in programmatic media buying. Join ADMARP’s live webinar, “Underst...
Insights shared by Google leaders on top marketing trends expected to shape the year 2023 have revealed that the new year will be led by more inclusive media planning, privacy and peace of mind, GenZ trends, an...
In light of increasing exchange rates, most advertisers in Nigeria incur huge costs when they pay for their ads in dollars. To mitigate this challenge, Nigeria’s leading programmatic ad platform Eskimi has anno...
What can be more heartbreaking than discovering that the Black Friday deals you have been looking forward to only reflect “dubious” discounts? or that the ‘Special’ offers aren’t so special? U...
Where company executives have blamed overestimation of covid-predictions for the massive layoff spree currently in execution across industries, data analysts have shared that “Covid predictions couldn’t h...
As sales and marketing alignment is ever rare, the long standing battle between the sales and marketing team of every company remains evident. However, besides converting prospects to customers and generating r...
This week on ADMARP One-on-One, we had the utmost pleasure of hosting renowned DOOH guru, Wale Adegoke, who sits as the CEO of Nimbus Media Ltd, Nigeria’s leading out-of-home advertising service provider, and C...
In light of severe global economic turmoil, significant decline in the market prices of major cryptocurrencies, and trading value of NFTs, the safety, potentials, and transformative effects of the Web 3 technol...
Well, contrary to popular opinion, procrastination has nothing to do with laziness, neither is it a character flaw. Unintentionally, we often find ourselves slipping into the habit of procrastinating and leavin...
Written By Daniel Chukwu You might be wondering what a CRM is and why it’s so important for your business. Well, the answer is simple: using a CRM can help you save time, keep track of customer data, and ...