Dear members of the Association of Digital Marketing Professionals of Nigeria (ADMARP), As we begin the new year, I wanted to take a moment to reach out and wish you all a happy and successful 2023. I am honore...
This week on ADMARP One-on-One, we had the pleasure of hosting founder of Zedi Africa, Ized Uanikhehi, an astute marketer whose impact driven career spans nearly two decades of experience in Technology, Marketi...
Digital marketing professional, Rei Obaigbo has made history as the first ever Mrs Nigeria to make it to the semifinals of the Mrs World Pageant, a global beauty pageant for married women. After emerging winne...
The rush to the newest AI technology on the block, ChatGPT, an OpenAI chatbot focused on generating human-like responses to search queries, brings to scrutiny the ongoing fight for user privacy, the scepticism ...
The Association of Digital Marketing Professionals in Nigeria ADMARP, has announced the appointment of Stanislaus Martins as its new president. Stanislaus Martins takes over from the pioneer president Oti Ukube...
Greetings, my fellow Digital Marketers. Today (or yesterday, depending on where in the world you’re at) being the last working day of the year, I thought to pen down a special note to our members, to all digita...
Right when we thought “Just Google it” will remain the best thing to ever happen in the search business, a free-to-use text-based artificial intelligence tool, ChatGPT, has been summoned into the ring to explor...
A survey of 8032 marketers across the globe carried out by ad agency, NP Digital revealed a whopping 42% of marketers would decrease their organic media budget in 2023 due to organic reach continually declining...
This week on ADMARP One-on-One, we had the pleasure of hosting marketing professional and global brand communications lead at Beiersdorf AG, a global company with presence across over 150 countries. In her curr...
Now more than ever, as 2023 approaches, firmer considerations have risen towards plannings and predictions for the new year as analysts are careful not to repeat the same trend of failed projections and economi...