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Amazon, Meta and other tech companies executing mass layoffs

Blaming it on the unusual macro-economic environment, a whopping number of tech companies have initiated mass layoffs as they continue to stay afloat following a massive revenue decline in October. E-commerce g...

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COVID predictions and accelerated trends didn’t see the war coming

Where company executives have blamed overestimation of covid-predictions for the massive layoff spree currently in execution across industries, data analysts have shared that “Covid predictions couldn’t h...

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Metaverse advertising: Professionals urge more real world application at Eskimi Webinar

Diving into exciting aspects, importance, intricacies, and benefits of the metaverse during a virtual conversation facilitated by Eskimi DSP, Nigeria’s leading adtech plaform, professionals  in the digita...

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Marketing and sales department can’t save a bad company

As sales and marketing alignment is ever rare, the long standing battle between the sales and marketing team of every company remains evident. However, besides converting prospects to customers and generating r...

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11 things you don’t know about Nimbus Media CEO, Wale Adegoke

This week on ADMARP One-on-One, we had the utmost pleasure of hosting renowned DOOH guru, Wale Adegoke, who sits as the CEO of Nimbus Media Ltd, Nigeria’s leading out-of-home advertising service provider, and C...

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What’s sales promotion without emerging technologies?

Sales organizations are embracing new technologies technologies in marketing such as AI, VR, XR, machine learning, business intelligence, big data, data analytics and more to drive productivity, profitability, ...

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Accelerated shift to cloud-based gaming, game-changer for 2023

With the gaming audience now estimated at nearly 3 billion worldwide, the in-game advertising market is expected to record another significant rise; however, here comes cloud-based gaming. Going into 2023, clou...

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Adegoke, Das Hatibaruah, others to lead virtual conversation on Metaverse advertising

Leading Adtech platform Eskimi will be hosting a virtual conversation themed “Metaverse: Revolutionising advertising in a fast changing digital world” on Friday, 4th November 2022. The webinar will be led by to...

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Interesting marketing facts and statistics you probably don’t know

5 ways to build early visibility for your brand • Create high-quality content • Leverage social media platforms • Engage with influencers • Use SEO services • Try remarketing campaigns Statistics and facts Slo...

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Thinking of vacationing? visit these island nations in Africa

Thinking of going on a vacation but don’t know where to go? there are some Island nations in Africa that would blow your mind! Island nations such as Cape Verde, Madagascar, Comoros, São Tomé and Príncipe, Seyc...